European Bridal Week 2024 has concluded, and here are some highlights from the event!
Over the course of three intense days, we not only witnessed over 500 bridal brands showcasing their latest creations, but also had the privilege of meeting retailers, as well as designers and brand representatives from around the world. We’re filled with inspiration and plenty of impressions!
We extend our gratitude to all the retailers who attended the expo, and we hope it was as rewarding an experience for you as it was for us! European Bridal Week has been our partner for several years, affording us the unique opportunity to offer Nordic stores their very own lounge at the expo. In this lounge, retailers from the Nordic region could take a moment to connect with their Nordic counterparts and enjoy complimentary refreshments. And of course, we also had our magazines on hand! It was delightful to meet all of you and hear about your experiences in the retail world.
Fashion Shows
There was plenty to see, both at the official fashion shows where 16 different brands unveiled their new collections, and at the individual brand displays in the booths. It’s truly invaluable to see the dresses in motion when selecting new collections.
Award Ceremony
This year, European Bridal Week celebrated its 10th anniversary, marking the reintroduction of the EBW Awards—a ceremony to honor the industry’s finest. Retailers from around the world cast their votes to determine the winners.
Nordic Bridal Media’s CEO, Anders Wallgren, had the honor of presenting an award at the European Bridal Week Awards, where the top bridal brands received recognition in various categories, including best supplier in bridal, party, men’s clothing and accessories, best marketing material, and best customer service. Following the ceremony, festivities ensued!
The winners of the European Bridal Week Awards:
Best Bridal Supplier Award: Justin Alexander
Best Eveningwear / Prom Supplier Award: Christian Koehlert
Best Menswear Supplier Award: Wilvorst
Best Accessories Supplier Award: Bianco Evento
Best Customer Service Supplier Award: Très Chic
Best Marketing Campaign Supplier Award: Très Chic